Does your LinkedIn company page resemble a ghost town when it comes to engagement?  Do you often feel like your business just isn’t getting a good return on investment when it comes to posting...

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LinkedIn Groups can be a vital piece of your social media strategy.  They can be an excellent social network tool to establish you and your business as the goto expert in the field.  LinkedIn...

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Your favorite professional social network underwent a lot of changes in 2012.  LinkedIn made changes to personal profiles and company pages, acquired Slideshare, dropped and added functionality, and made an effort to improve its...

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Businesses in Australia looking for social media marketing content tips to improve their social networking and reach more Australian consumers in 2013 have come to the right place.  Well, you’ve started reading the right...

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Yes, its that time again.  The start of a new year and – depending on when you read this – the time to make resolutions or to remind ourselves of the resolutions that we’ve...

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Social media trends for 2013 come in all shapes and sizes.  Some of these 2013 social media marketing trends may not seem surprising at all while others may be something you had no idea...

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Christmas is an excellent time of year to push your social media marketing strategy forward.  As the holidays approach, shopping ensues and workdays become more leisurely; your customers will be using social networks more...

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Finding the right person to manage your social media can be challenging, setting the budget even more so.  I mean really, how much should you pay to use a free media platform?  It’s just...

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Are you ready to hand the keys of your car over to someone else and watch as they drive it blindfolded on streets that they have never driven on before?  If you outsource your...

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What is the value of social media to small and medium-sized businesses? How does a company measure social media marketing ROI? Can your business justify hiring a social media management agency? You might be...

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Your brand has thousands of Facebook fans and even more Twitter followers.  That is great.  Well, actually it may not be that great after all.  You see, it really doesn’t matter if you have...

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Social media channels like Facebook are not just playgrounds for people to socialise, share pictures and spread the latest funny YouTube video.  These very same people are talking about your brand, recommending your products...

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Does your social media strategy include posting to Facebook when you remember that its been two weeks since you’ve posted to your Facebook for business page?  If so, then it is time to rethink...

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Creating a foundation for your pages can be core to ensuring your brand maintains consistency online.  One of the easiest way’s to do that is to have images designed across one theme and use...

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You already use LinkedIn to network with like-minded professionals.  You take advantage of this professional social network to keep up to date with industry news and to follow your favorite companies.  You might even...

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LinkedIn is a Powerful Social Media Tool for Individuals and Businesses If you owned a Lamborghini, would you only drive on side streets and never go above 50 kilometers per hour?  Of course you...

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Are you using LinkedIn to its fullest potential?  Do you spend most of your time on LinkedIn answering requests to connect with other business professionals, reading through the long list of updates, logging out...

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Make Your Events More Social with Social Media Marketing Channels Do you use social media marketing to promote your events?  You should be.  Not only is the price right – it’s free – but...

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LinkedIn provides professionals much more than just a social media marketing calling card.  Your LinkedIn profile can also be a potent tool for growing your business and an important piece of the puzzle when...

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Isn’t it time your B2B business began to use social media to grow its bottom line?  Do you have a B2B social media marketing plan ready to roll out?  If you answered yes to...

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