“Social Media is coming of age” a great opening line of the latest Social Media Neilson Report. To kick start the year, here’s a few questions, tips and general ramblings to get you thinking about...

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Businesses in Australia looking for social media marketing content tips to improve their social networking and reach more Australian consumers in 2013 have come to the right place.  Well, you’ve started reading the right...

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Social media trends for 2013 come in all shapes and sizes.  Some of these 2013 social media marketing trends may not seem surprising at all while others may be something you had no idea...

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Turn on the Lights Have you heard about one of the latest releases from Pinterest?  Most likely it’s no big secret for social media marketers or avid users of the photo-pinning social network.  Businesses...

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Christmas is an excellent time of year to push your social media marketing strategy forward.  As the holidays approach, shopping ensues and workdays become more leisurely; your customers will be using social networks more...

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Finding the right person to manage your social media can be challenging, setting the budget even more so.  I mean really, how much should you pay to use a free media platform?  It’s just...

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Are you ready to hand the keys of your car over to someone else and watch as they drive it blindfolded on streets that they have never driven on before?  If you outsource your...

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What is the value of social media to small and medium-sized businesses? How does a company measure social media marketing ROI? Can your business justify hiring a social media management agency? You might be...

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Social media channels like Facebook are not just playgrounds for people to socialise, share pictures and spread the latest funny YouTube video.  These very same people are talking about your brand, recommending your products...

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Does your social media strategy include posting to Facebook when you remember that its been two weeks since you’ve posted to your Facebook for business page?  If so, then it is time to rethink...

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Social media marketing and SEO no longer exist as completely separate entities.  These days they must work together to give your website a boost in ranking and traffic.  While search engine optimisation is not...

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Pinterest is a fast-growing, ever-evolving, important social media marketing channel for businesses.  This is especially true if your target market is mostly female (We’ll discuss these specifics a little later).  To help you better...

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In our ‘three of the best’ series, we address the big social media issues facing businesses like yours.  We share three articles on the week’s topic and pick out our favourite tip or insight...

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In recent months, online pinboard site Pinterest has captured hearts and minds. Its dizzying ascent has launched a thousand articles and posts extolling its virtues. We feel like we read a new love letter...

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