If you are running a small side gig or are making a living off an online business, you will need to remember to look after your professional image. No matter how big or small your business is, you will be judged based on the images and the communication you are sending out. One of your
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Influencer marketing is become the latest term to make its way around marketing-focused communities. It’s starting to become bit of a buzzword and, as usual, the meaning is starting to be lost in an endless game of Chinese whispers and reinterpretations. So in this article, we’re going to both explain what influencer marketing is and
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When you are leading your own business, there are many old fashioned business rules that you may be rejecting. Long gone are the days of a super rich, super miserable man, sitting in his office firing people haphazardly, and in come the ethical business practices that we associate with being successful as a team, not
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There will probably come a time when you need to start thinking about growing and expanding your company. This is a very exciting time as it shows that you are bringing in high returns and profit, and that your business is certainly going places. In order to grow your business, you will need to take
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Whether you are a one-person operation or a multinational corporation, you will need a base for your business. However, ensuring that it always runs smoothly and doesn’t cause you additional problem can be a challenging task. Luckily, you can find some advice on how to do this in my post below. Utilities Your business’s base
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Is business all about money? For some people yes, it’s all about creating as much wealth as possible in the quickest time. However for the overwhelming majority, it’s all about making life better, easier, more comfortable and in the grand scheme of things, building a more successful world. So why is it then that most
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Too many people put off their dream of starting a business because they think it will be far too stressful. However, you will be pleased to find out that this isn’t necessarily the case. In fact, there are some seriously smart tactics you can use to cut the hassle from your business hustle. Read on
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Sure, starting any kind of business can be quite a challenge but starting a business in the field of healthcare is an entirely different story. It’s important work, though, and there’s no better way to improve the industry than to be the one leading the change. Before you dive into it and face the challenges,
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There are so many ways you can get ahead of the competition when you are a business owner. None of them are easy, but they reward is that you are noticed more by consumers, gain more and more of a following and become a powerful voice in your own industry. Is that not the dream
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Customer engagement is undoubtedly a key buzzword in online business today, but what does it really mean? Well, it’s all about getting your customers to interact with your brand. Something that helps them to feel like they are a valued part of a community and not just a faceless and unimportant consumer. A topic that
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Whether you’re moving into your first office, relocating, or scaling up to a bigger space, choosing the right property is a major decision and it shouldn’t be taken lightly. To ensure you don’t rush into somewhere that’s too expensive, too small, too far removed or too ill-suited to your needs, we’re going to address the
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When it comes to choosing a location for your business premises, the chances are that you focus primarily on your business and its needs. This is completely understandable and necessary, and if you find a location that suits your company, your business should be able to flourish. There is, however, another component that you need
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Expanding your business is important to do at some point or another. It does not come accidentally, though. It requires diligent effort to grow. Some business leaders put it off for a time simply due to the excessive requirements placed on them. However, sometimes you simply need to keep up with demand, and forced growth
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It’s no secret that your environment can have a direct effect on your mood and ability to function successfully, and the workspace is no different. Ensuring that your business is in a setting that’s a pleasure to work in will ensure that your staff are happy and able to perform in their job role with
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Running a business is a huge skill, and whether you are online or out in the real world it will take a lot of work to run a business successful year after year. If you have a store in the city or in your local town, you will always want the place to look as
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The act of cutting back on unnecessary finances is fine art in itself. Regardless of your specific business, every company needs a productive social media campaign, and this can be something that you might not consider to be an expense, especially with regards to the fact that social media, in all of its various forms,
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Trade shows can be wonderful ways for businesses to get their name out there, make some contacts in the industry, and gain some new clients – or at least potential clients. You might meet people who will remember you and work with you years in the future, when they know they need your service/product. You
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Image You might have seen people hosting concerts in the summer outdoors and wondered if one day you could do it yourself. And the truth is that you absolutely can. Hosting a fun concert for your friends and the local community can be a really wonderful experience to do. You will bring everyone together, let
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When it comes to starting your own business, you can often wonder where to start. After all, at this stage you may just have an idea. So how do you bring that idea into fruition and make it your reality. Starting a business from home can actually be the ideal step to take. You have
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